“Millennials – born between 1980-2000 – have been a hot topic of conversation over the past year in Indian Country. There has been much said about the behaviors, motivations and desires of this cohort – aged 16-36 – in an effort to get at what makes them tick, so that industry stakeholders can position themselves accordingly.” Click here to read […]
Author: Roberto Coppola
Written by Articles.on Jun 20, 2016 in
“Millennials are eager to go to a casino for a nightclub, but a slot machine? Not so much. In fact, not at all, really. Roberto Coppola, global director of consumer insights for YWS offers tips on how casinos can turn this generation to gamble.” Click here to read the full article.
“The opportunity for Latin American gaming operators to diversify into broader leisure, entertainment and hospitality verticals could yield significant revenue opportunities. Clearly, a different approach to the physical environments and how operators segment spaces is going to play a considerable role.” Click here to the read the full article of Totally Gaming.